Wear the Movement

We built it — now we can wear it.

Carry the spirit of Juneteenth 160 wherever you go. Our Building What We Started and Juneteenth 160 limited-edition merch is here, featuring original designs inspired by Freedmen’s Town and the spirit of Building What We Started.

From tees to totes, every item in our collection helps share the story of Freedmen’s Town and supports year-round programming by the Houston Freedmen’s Town Conservancy serving to protect, preserve, and uplift the legacy of Freedmen’s Town. Rock the movement, spark conversation, and keep the legacy alive.